Consumo, marcas e intangibles en el público infantil y joven /
Consumo, marcas e intangibles en el público infantil y joven /
[edited by] Mónica Viñarás Abad, Carmen Llorente Barroso, Gema Bonales Daimiel.
- 1a edición.
- 1 online resource : illustrations.
- EBOOK .
- Dykinson eBook. .
Includes bibliographical references.
Text in Spanish with some texts in English.
9788411701525
Child consumers.
Advertising and children.
Advertising and youth.
Branding (Marketing)
HF5415.332.C45 ebook
Includes bibliographical references.
Text in Spanish with some texts in English.
9788411701525
Child consumers.
Advertising and children.
Advertising and youth.
Branding (Marketing)
HF5415.332.C45 ebook