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Marketing socialmente responsable / Lourdes Rivero Gutiérrez, Ana Plaza Casado (coordinadoras) ; autores, Lucía Sutil Martín [and 15 others]. - 1 online resource : illustrations.

Includes bibliographical references.

ISBN: 9788410701533

Standard No.: 10.14679/2900 doi

Subjects--Topical Terms:
Marketing.
Social responsibility of business.
Social marketing.

LC Class. No.: HF5414 ebook