Conceptos fundamentales en la planificación estratégica de las relaciones públicas / (Registro nro. 181949)
[ vista simple ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 01515nam a2200421Ii 4500 |
| 001 - CONTROL NUMBER | |
| control field | DIGEDIUOC027 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NyNyDIG |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION | |
| fixed length control field | m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr ||||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 131201s2009 sp a ob 000 0 spa d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 8497888030 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 9788497888035 |
| 035 ## - | |
| -- | (OCoLC)847580586 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DGITA |
| Language of cataloging | eng |
| Description conventions | pn |
| Transcribing agency | DGITA |
| 050 14 - | |
| -- | HD59 eBook |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Matilla, Kathy. |
| 245 10 - TITLE STATEMENT | |
| Title | Conceptos fundamentales en la planificación estratégica de las relaciones públicas / |
| Statement of responsibility, etc | Kathy Matilla ; prólogo de José Ma. Ricarte. |
| 250 ## - | |
| -- | 1. ed. en lengua castellana. |
| 264 #1 - | |
| -- | Barcelona : |
| -- | Editorial UOC, |
| -- | 2009. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource (220 pages) : |
| Other physical details | ill. |
| 336 ## - | |
| -- | text |
| -- | txt |
| -- | rdacontent |
| 337 ## - | |
| -- | computer |
| -- | c |
| -- | rdamedia |
| 338 ## - | |
| -- | online resource |
| -- | cr |
| -- | rdacarrier |
| 490 1# - SERIES STATEMENT | |
| Series statement | Manuales ; |
| Volume number/sequential designation | 129. |
| Series statement | Comunicación. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references (p. 193-220). |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Public relations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Corporations |
| General subdivision | Public relations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Strategic planning. |
| 655 #0 - | |
| -- | Electronic books. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ricarte Bescós, José María. |
| 791 2# - | |
| -- | Digitalia (Firm), |
| -- | distributor. |
| 793 0# - | |
| -- | Digitalia eBook Collection: |
| -- | Universitat Oberta de Catalunya. |
| 830 #0 - | |
| -- | Comunicación (Editorial UOC) |
| 830 #0 - | |
| -- | Manuales (Editorial UOC) ; |
| -- | 129 |
| 856 40 - LOCALIZACIÓN Y ACCESO ELECTRÓNICO | |
| Materials specified | Digitalia Hispánica |
| Identificador Uniforme del Recurso (URI/URL) | httpss://www.digitaliapublishing.com/a/20004/ |
| 910 ## - | |
| -- | Premium Collection: 2007-2012 |
| 942 ## - | |
| -- | RAA |
| 999 ## - | |
| -- | 181949 |
| -- | 181949 |
No hay ítems disponibles.
