Marketing para instituciones de educación superior : (Registro nro. 223353)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01919nam a2200469Ii 4500 |
| 001 - CONTROL NUMBER | |
| control field | DIGUDROS0719 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | NyNyDIG |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS--GENERAL INFORMATION | |
| fixed length control field | m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr ||||||||||| |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230515s2022 ck a ob 000 0 spa d |
| 035 ## - | |
| -- | (OCoLC)1379472571 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DGITA |
| Language of cataloging | eng |
| Description conventions | rda |
| -- | pn |
| Transcribing agency | DGITA |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789585000032 |
| Qualifying information | ePub |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789585000025 |
| Qualifying information | |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Cancelled/invalid ISBN | 9789585000018 |
| Qualifying information | impreso |
| 041 0# - | |
| -- | spa |
| -- | spa |
| -- | eng |
| 050 14 - | |
| -- | LB2342.82 ebook |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Echeverri Cañas, Lina María, |
| Relator term | author. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing para instituciones de educación superior : |
| Remainder of title | cómo crear valor extraordinario en la atracción de nuevos estudiantes / |
| Statement of responsibility, etc | Lina María Echeverri Cañas. |
| 250 ## - | |
| -- | Primera edición. |
| 264 #1 - | |
| -- | Bogotá D.C. : |
| -- | Editorial Universidad del Rosario, |
| -- | 2022. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource : |
| Other physical details | illustrations. |
| 336 ## - | |
| -- | text |
| -- | txt |
| -- | rdacontent |
| 337 ## - | |
| -- | computer |
| -- | c |
| -- | rdamedia |
| 338 ## - | |
| -- | online resource |
| -- | cr |
| -- | rdacarrier |
| 347 ## - | |
| -- | text file |
| -- | rdaft |
| 347 ## - | |
| -- | EPUB |
| 347 ## - | |
| -- | |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references. |
| 546 ## - LANGUAGE NOTE | |
| Language note | Text in Spanish with abstract in Spanish and English. |
| 588 0# - | |
| -- | Online resource; title from ePub title page (Digitalia, viewed May 15, 2023) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Universities and colleges |
| General subdivision | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Branding (Marketing) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Technological innovations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Internet marketing. |
| 791 2# - | |
| -- | Digitalia (Firm), |
| -- | distributor. |
| 793 0# - | |
| -- | Digitalia eBook Collection: |
| -- | Universidad del Rosario |
| 776 08 - | |
| -- | Print version: |
| -- | Echeverri Cañas, Lina María. |
| -- | Marketing para instituciones de educación superior. |
| -- | Primera edición. |
| -- | Bogotá D.C. : Editorial Universidad del Rosario, 2022 |
| -- | 9789585000018 |
| 856 40 - LOCALIZACIÓN Y ACCESO ELECTRÓNICO | |
| Materials specified | Digitalia Hispánica |
| Identificador Uniforme del Recurso (URI/URL) | httpss://www.digitaliapublishing.com/a/126787/ |
| 910 ## - | |
| -- | Premium collection: 2023 |
| 942 ## - | |
| -- | RAA |
| 999 ## - | |
| -- | 223353 |
| -- | 223353 |
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