Comportamientos disfuncionales. El lado oscuro de los consumidores de servicio (Registro nro. 229081)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01208nam#a2200265 4500 |
| 001 - CONTROL NUMBER | |
| control field | 9786071517357 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | VST |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250425090631.0 |
| 006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
| fixed length control field | m o d |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | cr#un#---uucau |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 211130s2021 MEX d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9786071517357 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | VST |
| Transcribing agency | VST |
| Modifying agency | VST |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Francisca Cecilia Encinas Orozco, Judith Cavazos Arroyo |
| Relator term | author |
| 245 10 - TITLE STATEMENT | |
| Title | Comportamientos disfuncionales. El lado oscuro de los consumidores de servicio |
| 250 ## - EDITION STATEMENT | |
| Edition statement | first edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Mexico : |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Mexico : |
| Name of producer, publisher, distributor, manufacturer | McGraw-Hill Interamericana, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2021 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 online resource |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | computer |
| Media type code | c |
| Source | rdamedia |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | La comprensión del comportamiento del consumidor es fundamental en una economía de mercado para cubrir sus expectativas. Tras décadas de investigación con el fin de entender la lógica del consumo, queda en evidencia la necesidad de considerar los comportamientos disfuncionales de los clientes, aquellos que son contrarios a lo socialmente aceptable, a las reglas de la empresa y que perturban el orden. |
| 856 40 - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://resolver.vitalsource.com/9786071517357">https://resolver.vitalsource.com/9786071517357</a> |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Recurso Electrónico |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection | Home library | Current library | Date acquired | Total checkouts | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Colección McGraw Hill | Biblioteca Digital UIN | Biblioteca Digital UIN | 04/25/2025 | 04/25/2025 | 04/25/2025 | Recurso Electrónico |
