Principios de marketing / 
Fernando Juárez, editor académico. 
 - Primera edición. 
 - 1 online resource. :  illustrations. 
 - Administración .
 - Colección Textos de administración (Editorial Universidad del Rosario) .
<br/><br/>Includes bibliographical references. 
<br/><br/><br/>Text in Spanish; with abstracts in English and Spanish. 
<br/><br/><label>ISBN: </label>9789587841183 9587841182 9789587841190 9587841190 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Communication in marketing.<br/>Consumer behavior.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415.13 ebook 
<br/><br/><label>Dewey Class. No.: </label>658.8