Marketing estratégico / 
Julián Villanueva, Juan Manuel de Toro, (coords.) 
 - 1 online resource :  illustrations. 
 - Libros IESE .
 - Libros IESE. .
<br/><br/> "IESE Bussiness School"--Cover 
<br/><br/><label>ISBN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Sales promotion.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5415 ebook