Gerencia de marketing / Mario Giraldo Oliveras, David Juliao Esparragoza, editores ; Christian Acevedo Navas [and 7 others] - 1 online resource. : illustrations.

Includes bibliographical references.

9789587416992 9587416996 9789587416985 9587416988


Marketing--Management.
Marketing--Case studies.
Sales management--Case studies.


Electronic books.

HF5415.13 ebook

658.8