Ricarte, José M.,

Creatividad y comunicación persuasiva / José M. Ricarte. - Edición electrónica. - 1 online resource : illustrations. - Aldea global ; 4 . - Aldea global ; 4. .

Includes bibliographical references and index.

9788437095905 8437095905


Creativity in advertising.
Creative ability.
Persuasion (Psychology)
Publicity.
Communication.


Electronic books.

HF5823 ebook

659.1