Fattal, Alexander L.,

Guerrilla marketing : contrainsurgencia y capitalismo en Colombia / Alexander L. Fattal ; traducción a cargo de Andy Klatt y María Clemencia Ramírez - 1 online resource : illustrations.

Includes bibliographical references.


Text in Spanish; with abstracts in Spanish and English.

9789587842128 958784212X 9789587842111 9587842111


Fuerzas Armadas Revolucionarias de Colombia.


Propaganda--Colombia.
Counterinsurgency--Colombia.
Mass media and peace--Colombia.
Mass media and war--Colombia.
Insurgency--Colombia.


Colombia--Politics and government--1974-


Electronic books.

F2279 ebook

986.10634