Echeverri Cañas, Lina María, <br/><br/>
Plan estratégico de marketing :  el arte de cautivar a través de estrategias que enamoran / 
Lina María Echeverri Cañas. 
 - Primera edición. 
 - 1 online resource :  illustrations. 
<br/><br/>Includes bibliographical references. 
<br/><br/><br/>Text in Spanish with abstract in Spanish and English. 
<br/><br/><label>ISBN: </label>9789585000810 9789585000827 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management.<br/>Marketing.<br/>Strategic planning.
<br/><br/><label>LC Class. No.: </label>HF5415.13 ebook