Proyectos de investigación en gestión administrativa :  estudios y perspectivas / 
Irma Yeslie Romero Granados, Andrea Romero Martínez. 
 - Primera edición. 
 - 1 online resource. 
<br/><br/>Includes bibliographical references. 
<br/><br/><br/>Text in Spanish with abstract in Spanish and English in each chapter. 
<br/><br/><label>ISBN: </label>9780311000685 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business enterprises--Finance.<br/>Technological innovations--Management.<br/>Branding (Marketing)
<br/><br/><label>LC Class. No.: </label>HG4001 ebook