Rossi, Konrad Fischer <br/><br/>
Glosario de mercadeo = Glossary of marketing terms / Konrad Fischer Rossi, Gloria Fischer Vargas 

 - México : Limusa 
 - 226 p. 
<br/><br/><label>ISBN: </label>968-18-3423-2 
<br/><br/><label>Subjects--Topical Terms: </label><br/>1. MERCADOTECNIA - DICCIONARIOS
<br/><br/><label>Dewey Class. No.: </label>C 380.103 R831g 1990