TY  - BOOK
AU  - PORTER,Michael E.
AU  - t.Ì
TI  - Competitive strategy : : techniques for analyzing industries and competitors 
SN  - 0-7432-6088-0
AV  - HD41 P67 c1980 
PY  - 1980///
CY  - New York 
PB  - : Free Press
KW  - Rendimiento. \ 2.Administración industrial
N1  - Bibliografía p.383 Incluye apéndice e índice; I. GENERAL ANALYTICAL TECHNIQUES 1. The structural analysis of industries 2. Generic competitive strategies 3. A framework for comprtitor analysis 4. Market signals 5. Competitive moves 6. Strategy toward buyers and suppliers 7. Structural analysis
ER  -