000 | 02014nam a2200505Ii 4500 | ||
---|---|---|---|
001 | DIGUOCES0002 | ||
003 | NyNyDIG | ||
006 | m o d | ||
007 | cr ||||||||||| | ||
008 | 220317s2018 sp a ob 000 0 spa d | ||
035 | _a(OCoLC)1032708043 | ||
040 |
_aDGITA _beng _erda _epn _cDGITA |
||
020 |
_a9788491800606 _qeBook _qpdf |
||
020 |
_a9788491800613 _qeBook _qePub |
||
020 | _z9788491800569 | ||
050 | 1 | 4 | _aHD30.3 ebook |
082 | 0 | 4 | _a658.45 |
100 | 1 |
_aMatilla, Kathy, _eauthor, _eeditor. |
|
245 | 1 | 0 |
_aCómo hacer un plan estratégico de comunicación. _nVol. I, _pUn modelo de planificación estratégica, paso a paso / _cKathy Matilla (ed.) ; prólogo de Montserrat Tarrés. |
246 | 3 | 0 | _aModelo de planificación estratégica, paso a paso |
250 | _aPrimera edición digital. | ||
264 | 1 |
_aBarcelona : _bEditorial UOC, _c[2018] |
|
300 |
_a1 online resource : _billustrations. |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_acomputer _bc _2rdamedia |
||
338 |
_aonline resource _bcr _2rdacarrier |
||
347 |
_atext file _2rdaft |
||
347 | _bPDF | ||
490 | 1 | _aDircom colección | |
504 | _aIncludes bibliographical references. | ||
588 | 0 | _aOnline resource; title from PDF title page (Digitalia, viewed March 17, 2022) | |
650 | 0 | _aCommunication planning. | |
650 | 0 | _aBusiness communication. | |
650 | 0 | _aPublic relations. | |
650 | 0 | _aStrategic planning. | |
655 | 0 | _aElectronic books. | |
700 | 1 |
_aTarrés, Montserrat, _econtributor agent of text. |
|
791 | 2 |
_aDigitalia (Firm), _edistributor. |
|
793 | 0 |
_gDigitalia eBook Collection: _aUniversitat Oberta de Catalunya |
|
776 | 0 | 8 |
_iPrint version: _aMatilla, Kathy. _tCómo hacer un plan estratégico de comunicación. _bPrimera edición en lengua castellana. _dBarcelona : Editorial UOC, [2018] _z9788491800569 |
830 | 0 |
_aDircom colección ; _v9. |
|
856 | 4 | 0 |
_3Digitalia Hispánica _uhttps://www.digitaliapublishing.com/a/54882/ |
910 | _aPremium collection: 2022 | ||
942 | _cRAA | ||
999 |
_c131519 _d131519 |