| 000 | 01811nam a2200397Ii 4500 | ||
|---|---|---|---|
| 001 | DIGEJTLOZ101 | ||
| 003 | NyNyDIG | ||
| 008 | 160609s2011 ck a ob 000 0 spa d | ||
| 006 | m o d | ||
| 007 | cr ||||||||||| | ||
| 035 | _a(OCoLC)951555548 | ||
| 040 |
_aDGITA _beng _erda _epn _cDGITA |
||
| 020 | _z9789587250893 | ||
| 020 | _z9587250893 | ||
| 050 | 1 | 4 | _aHF5414 eBook |
| 100 | 1 |
_aOtálora Cotrino, Leonardo, _eauthor. |
|
| 245 | 1 | 3 |
_aLa publicidad en el banquillo : _becología, consumo y subjetividad / _cLeonardo Otálora Cotrino, Vladimir Sánchez Riaño. |
| 264 | 1 |
_a[Bogotá] : _bUniversidad de Bogotá Jorge Tadeo Lozano, Facultad de Ciencias Humanas, Artes y Diseño, Programa de Publicidad, _c[2011] |
|
| 300 |
_a1 online resource : _billustrations (some color) |
||
| 336 |
_atext _btxt _2rdacontent |
||
| 337 |
_acomputer _bc _2rdamedia |
||
| 338 |
_aonline resource _bcr _2rdacarrier |
||
| 504 | _aIncludes bibliographical references. | ||
| 588 | 0 | _aOnline resource; title from PDF title page (Digitalia, viewed June 11, 2016) | |
| 650 | 0 |
_aMarketing _xSocial aspects. |
|
| 650 | 0 |
_aAdvertising _xMoral and ethical aspects. |
|
| 655 | 0 | _aElectronic books. | |
| 700 | 1 |
_aSánchez Riaño, Vladimir, _eauthor. |
|
| 710 | 2 |
_aUniversidad de Bogotá "Jorge Tadeo Lozano". _bPrograma de Publicidad, _eissuing body. |
|
| 791 | 2 |
_aDigitalia (Firm), _edistributor. |
|
| 793 | 0 |
_gDigitalia eBook Collection: _aEditorial Jorge Tadeo Lozano |
|
| 776 | 0 | 8 |
_iPrint version: _aOtálora Cotrino, Leonardo. _tPublicidad en el banquillo. _dBogotá : Universidad de Bogotá Jorge Tadeo Lozano, Programa de Publicidad, [2011] _z9789587250893 _w(OCoLC)808419348 |
| 856 | 4 | 0 |
_3Digitalia Hispánica _uhttps://www.digitaliapublishing.com/a/40792/ |
| 910 | _aPremium Collection: 2016 | ||
| 942 | _cRAA | ||
| 999 |
_c245931 _d245931 |
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